Research shows that 25% of the British public say they are eating less meat than a year ago. And a survey commissioned by Eating Better found that 34% are willing to consider eating less meat. With these figures in mind, caterers across the UK should be examining their menus and planning for the future, says Su Taylor from The Vegetarian Society.
National Vegetarian Week, sponsored by Tesco, is an ideal time for caterers to take a look at their menus, highlight their meat-free dishes and try a few new ones.
There are plenty of reasons to join in the celebration of all things vegetarian and meat-free, and everyone is welcome to get involved. If you’re a business or organisation, it’s the ideal opportunity to promote healthy eating, have a few taster sessions of the veggie dishes already on your menu, or to see what new products are available in shops. It’s also a chance to connect with others, showcase your provision of mouth-watering meat-free meals and share how good your menus are. You can even publicise your efforts through our What’s Happening calendar.
Last year the Vegetarian Society helped businesses, community groups, schools and individuals by providing 2,478 free promotional packs. In total,148,653 A5 flyers, 7,539 A3 posters and 2,622 banner posters were distributed. If you would like to join in and get a free pack to help showcase your provision then visit the NVW website.
The Vegetarian Society, founded in 1847, inspires and supports people to be vegetarian. The charity organises National Vegetarian Week, runs the Cordon Vert vegetarian cookery school, and provides services to support those pursuing a vegetarian way of life, including the Vegetarian Society Approved trademark scheme. Find out more at www.vegsoc.org
Promoting National Vegetarian Week is simple and we’ll send you the resources you need free of charge. Orders will be delivered to you in plenty of time for National Vegetarian Week, so place your order now, and don’t forget to add your event to our calendar.